Jeff serves as Hoffmann Murtaugh’s Senior Search Engine Marketing Manager. Joining Hoffmann Murtaugh in August 2018, he brings with him 16 years of experience in the advertising industry, 10 of those years focused on digital – mainly in the paid search and programmatic space. Over his career, Jeff has held various roles including Programmatic Director, Digital Media Supervisor, and Digital Strategist. Jeff thrives in independent, mid-sized agencies and has successfully managed multi-disciplinary teams of 2-3 people.
His background includes managing SEM and programmatic campaigns for both B2B and B2C clients, including Duquesne University, Gateway Health, The CDC, Master Lock, Jockey, The Wisconsin Department of Tourism, Northwestern Medicine, Wilderness Resorts, Retro Fitness, Fram, Chamberlain Garage Doors, Legoland Florida Resorts, The Florida Aquarium, among others. He’s worked with budgets from hundreds a week to millions a year.
Jeff is certified in Google AdWords, Google Analytics, Bing, and has completed the Trade Desk’s Programmatic Trading Academy.