As a Media Coordinator, Shayla serves as a liaison between the activation and planning team; she creates digital estimates, reports cadences, and monitors timelines to ensure the activation reports are finished promptly. She also assists with creative management, social strategy, and paid social campaigns. Shayla graduated from Columbus State University in Georgia with a Bachelor of Arts in Communication and Integrated Media. Additionally, she studied abroad for a semester at Manchester Metropolitan University in the United Kingdom where she studied digital media and social networking.

When she’s not working at Hoffmann Murtaugh, Shayla enjoys spending time with her rescue dog Moose, her family, and her friends.