Carolyn Butler

Director of Accounts

Carolyn Butler serves as Director of Accounts at Hoffmann Murtaugh. In her prior role at 9Rooftops, Carolyn served as a Managing Director leading integrated marketing strategies and campaigns for regional and national clients, working to drive customer acquisition and sales. Carolyn has spent the last twenty years building her marketing career, working across a variety of industries in both brand and agency roles. Starting her career at McCann in New York City, Carolyn spent eleven years working in beauty and luxury, on iconic brands like L’Oréal, DeBeers and Avon. As a brand manager for DeBeers, Carolyn supported the launch of Forevermark, DeBeers’ first proprietary diamond, working to build a marketing and PR program from the ground up. On the global advertising team at Avon, she managed the creative development and production of a global masterbrand campaign for over thirty countries.

Carolyn is a well-rounded marketer with a diverse background spanning across retail, QSR, automotive, pharmacy healthcare, travel & tourism, B2B and energy. As a seasoned account leader, she brings a deep understanding of media strategy and measurement, as well as the myriad of channels across organic and paid social, search, broadcast, programmatic, CTV, streaming and the like. Carolyn currently resides in Pittsburgh, PA with her cherished husband and three kids.